Doctor Strange 2 Makes MCU History with New Poster

By Richard Nebens Updated:
Doctor Strange 2 poster Marvel Kevin Feige Production

Doctor Strange in the Multiverse of Madness looks to be one of the biggest solo movies in MCU history, having made countless headlines during its promotional run. Bringing in stories from multiple universes and giving fans dozens of core characters and Variants, this sequel could raise the bar for Marvel adventures even after the craziness from Spider-Man: No Way Home.

Although much of the marketing has been consistent with those of the past from Marvel Studios, Doctor Strange 2 has also done a few things differently as it prepares for its May 6 debut. This came right at the start with the movie's first trailer being the second post-credits scene in Spider-Man: No Way Home, and the film's second full look brought another unique aspect to it as well.

That trailer made specific note of Doctor Strange 2 being directed by the Spider-Man trilogy's Sam Raimi, which was only the second time an MCU movie had ever promoted its director as part of its promo material. Now, the film's recently released poster took a similar direction by making mention of the man behind the entire franchise in its text.

Doctor Strange 2 Poster Honors Kevin Feige

Doctor Strange poster

The recently released poster for Doctor Strange in the Multiverse of Madness gave special mention to Marvel Studios President Kevin Feige.

In the text underneath Doctor Strange 2's title card at the bottom of the poster, the movie is listed as "A Kevin Feige Production." This is the first time any Marvel Studios film has been officially promoted as such, a true sign of how much prestige Kevin Feige has at Disney and within Hollywood today.

Doctor Strange 2 poster, Kevin Feige
Marvel Studios

However, this isn't the first project of 2022 to make this distinction, as the Moon Knight credits sequence also lists the show as "A Kevin Feige production" before its own title card on Disney+.

Moon Knight credits
Marvel Studios

This trend started at the end of 2021 with Hawkeye as the Jeremy Renner-led series gave Feige that distinction during its opening and closing credits.

Hawkeye credits
Marvel Studios

Although these three previous projects specifically noted Feige in their credits and on their posters, it's a change from past entries. For 2021's Eternals, only director Chloé Zhao's name appeared before the main title at the bottom of that movie's poster.

Eternals poster
Marvel Studios

The same is true about Eternals' immediate theatrical predecessor, Shang-Chi and the Legend of the Ten Rings, which noted director Destin Daniel Cretton in the first line of its poster text.

Shang-Chi poster
Marvel Studios


Kevin Feige Making History with Doctor Strange 2

Almost nobody has been more instrumental in building the MCU over the last 14 years than Marvel Studios President Kevin Feige, who's led the way on every project in the franchise since 2008's Iron Man. Although he's been around the entire time, these credits like the one on the Doctor Strange 2 poster show a new level of respect and credit given to the MCU's leading man behind the scenes.

It's unclear exactly what led to the decision to credit Multiverse of Madness as a Kevin Feige Production. Spider-Man: No Way Home having Sony as its main producer is likely the reason this distinction wasn't made for Feige on that movie, but it's seemingly become a trend since it started happening with Hawkeye.

As Feige's name and presence become even bigger in Hollywood after the Infinity Saga, it makes sense to see his name included in the movies and TV shows that he oversees within the Marvel universe. With two more movies and at least three more Disney+ entries coming this year, fans will watch to see if his name pops up in the same fashion down the road.

Doctor Strange in the Multiverse of Madness will debut in theaters on May 6.

- About The Author: Richard Nebens
Richard Nebens joined The Direct in March 2020, now serving as the site's Senior Writer and also working as an assistant editor and content creator. He started his journalism career as a hobby in 2019 and is passionate about sharing news and stories from the entertainment industry, especially comic book movies, comedy, and sci-fi. Richard looks to expand his knowledge about movies and TV every day, and he is eager to stay locked into the latest releases and breaking news at every opportunity.