The release of Zack Synder's Justice League next year presents a lot of possibilities moving forward in the entertainment industry. Much to the delight of the Snyder Cut faithful, the years of online campaign and petitions ultimately led to the official announcement of the film's release last month. While much of the discourse about the Snyder Cut revolved around the difference between Snyder's version to Joss Whedon's theatrical cut of 2017's Justice League, part of the conversation alludes to how the movement came to be and the lasting effect of its release to the movie industry.
Previously, the head of HBO Max opened up about the criticisms revolving around the release of the Snyder Cut, with him acknowledging the fact that the fandom had a major part when it comes to the release of the famous director's cut. Now, a new interview from another head honcho of HBO Max has revealed a brand new perspective about the Snyder Cut of the film.
The Hollywood Reporter recently sat down with Sarah Aubrey, HBO Max Content Head, to talk about the latest streaming platform. During the interview, the outlet touched how the impending release of Zack Snyder's Justice League next year would effect other filmmakers. Aubrey revealed that she is not totally worried if future filmmakers demand the same treatment that Snyder experienced, revealing that "it's not going to be one size fits all." On top of that, she also said that the release of the Snyder Cut is "already a success given the press we've had around it."
THR: You made a big splash with the announcement that you'd be releasing Zack Snyder's director's cut of Justice League. Should other filmmakers expect — or will they demand — the same treatment?
Aubrey: I don't worry about it opening up a Pandora's box. It's not going to be one size fits all. [As for the Snyder cut,] I think it's already a success given the press we've had around it.
WHAT THIS MEANS
Through three years of related movements and coverage about the Snyder Cut, there is no denying that Zack Snyder's Justice League has received a ton of attention. The dismal showing of the 2017 film, financially and critically, gave the fandom an opportunity to demand Snyder's true version of the film. Consequently, Snyder also found a way to lure fans by teasing deleted plot points, character developments, and set pieces through a wide array of teasers (mostly via his Vero account).
The tease from Snyder would go on for years, making his cut relevant through each piece of behind-the-scenes secret that he was able to release. As a result, many outlets used this as an opportunity to create a bunch of content centered on the Snyder Cut, thus paving the way for it to reach a massive amount of fans. Based on the comment from Aubrey, it seems that the upper management of HBO Max is aware of the cut's growing publicity, which could've been a huge factor in the decision of whether to release the cut or not.
Releasing the Snyder Cut is an unprecedented move that future filmmakers can use as a motivation to uphold their vision to the respective studio that they are working with. However, this doesn't mean that the Snyder Cut will be used as a bargaining chip by the filmmakers moving forward, as it suggests that there is plenty of room for a healthy discussion behind the scenes.